Hi-End Theater & Audio
Located in Plano (Studio RTP knows no boundaries!), Texas, Hi-End Theater and Audio owner, Vu Phan, reached out to Studio RTP with a challenge. Previously, Hi-End Theater was budgeting for paid search engine advertising, but just not getting the results they needed. Studio RTP analyzed the existing website to determine ways in which the website could be redesigned visually and navigationally to boost paid advertising performance. Working from the ground up, Studio RTP laid out an all-new content strategy that created very topic-specific pages making the site easier to navigate and the ads more competitive and less expensive. The new mobile-friendly approach to the design and the upgraded content strategy of the new site increased both the performance of Hi-End’s paid advertising efforts as well as their non-paid (organic) search engine rankings. The project was such a success, that Studio RTP has since been hired to help out with the new design and development of a second business that is in the works. Stay tuned!
- Website Design
- Website Development
- Adobe Business Catalyst CMS Integration
- Copywriting/Content Creation